Who We Are

We are a group of experienced marketing technology professionals building a portfolio of like-minded technology vendors to provide a platform that gives ambitious marketers and customer service professionals the right marketing and communications tools to engage with customers, improve customer experience and grow their business.

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About

The Spotler Group is quickly bringing together a portfolio of innovative marketing technologies and companies that provide marketing teams large and small with the latest tools and local market expertise to make them successful.

Helping over 10,000 marketers at over 3,000 companies, transmitting over 15 billion messages every year, The Spotler Group is emerging as a fast-growing leader in this expanding marketing technology category.

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A Trusted Category Leader

Helping over

10000

marketers

at over

3000

companies

send over

15 Bn

messages

Leadership Team

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Lee Chadwick

Chief Executive Officer

Experienced commercial leader Lee Chadwick is responsible for all aspects of day to day operations, the vision for product strategy and market positioning while working closely with our private equity owners on strategic acquisitions.

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Aaron Yates

Chief Technology Officer

With over 20 years of experience of leading development teams building marketing technology solutions, Aaron Yates leads research and development for the group and the execution of our product strategy and technology acquisition.

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Jeroen Joman

Chief Finance Officer

Jeroen Joman has a proven track record with a unique combination as a business shareholder and finance leader who excels in strategy development and execution, the key to the growth of the group. 

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Paul Brentjens

Chief Information Officer

An experienced operations leader, Paul Brentjens maintains all aspects of business and IT operations, optimizing the processes and tools used across the group and onboarding acquired companies.

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Ian Truscott

Chief Marketing Officer

With a twenty-year career focused on marketing technology, from a techie to a marketing leader, Ian Truscott leads our group marketing strategy and provides subject matter expertise to our product strategy and acquisitions.

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Ilona Salemink

Group HR Manager

Ilona Salemink brings her strong human resource, professional development, personal management and recruitment skills and experience to lead the group’s people operations and staff development.

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Kevin Cooper

Tech Ops Director

Kevin Cooper brings a background in architecting and maintaining resilient, large scale cloud infrastructures to drive the group’s technical operations, architecture and platform strategy.

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Our Approach

Data-Driven

Not only in how we operate as a company, but in the products we develop, we understand the importance of data-driven decisions based on insights from good data and tools.

 

Omnichannel

Core to our product and aquisition strategy is that we understand that buyer engagement and customer experience happen over multiple channels, sometimes in the same transaction.

AI-Powered

Our R&D is the at cutting edge of intelligent, automated tools that learn from the large data collections that marketing produces and recommends best actions, saving time and improving performance.

Our Portfolio

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Spotler Netherlands

Dutch leader in email marketing automation

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Spotler UK

B2B marketing automation and lead generation

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Flowmailer

Transactional email delivery for improved customer experience

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OBI4wan

Omnichannel webcare, messaging, chatbots, media monitoring & reputation management

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Pure360

Optimize eCommerce and B2C email

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Squeezely

Customer Data Platform for cross channel personalization

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Tripolis

Specialists in complex email strategies

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